Founder & Lead Strategist

Hi, I'm Yeasir. I believe the best coaches deserve the best clients.

After 8+ years as a full-stack developer and funnel strategist, I saw too many brilliant coaches struggle with client acquisition despite transforming lives. Their beautiful websites were digital ghost towns, and their marketing felt like a never-ending tech struggle.

I realized the problem wasn’t their coaching expertise; it was a fundamental gap in their client-getting system.

That’s why I founded PureDevs. We build client-getting websites and funnels that turn your expertise into predictable, consistent income. We transform passive websites into automated client-acquisition machines, so you can focus on what you do best: coaching.

My Journey From Full-Stack Developer to Coach's Advocate

2016 — The Developer Years

I started building websites and apps for various businesses. They looked great, but conversions were terrible. I knew something was missing.

2020 — The Psychology Pivot

A close friend—a gifted business coach—was struggling to get clients. Her website was a ghost town. I realized the issue wasn’t her coaching; it was her marketing. I dove deep into conversion psychology, funnel strategy, and behavioral design.

2022 — Launching PureDevs

PureDevs was born to stop brilliant coaches from failing because of bad marketing. We build client-getting systems, not just websites.

The "Why" Moment

Six months after launching my friend’s new funnel, she had her first $20K month—and happy tears. That’s when I knew this was my purpose.

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A Unique Blend of Technical Mastery and Marketing Science

Full-Stack Development & Engineering

Your system is built on a rock-solid technical foundation — fast, secure, and scalable.

Conversion Science & Funnel Strategy

Every element of your funnel is backed by behavioral psychology designed to build trust and drive action.

Coaching Industry Mastery

We work exclusively with coaches and consultants — over $2.3M generated and counting.

Our Mission is Simple: The Best Coaches Deserve the Best Clients.

We believe the impact of a great coach is limitless. Our purpose is to build systems that unleash that impact — connecting you with the clients you were meant to serve.

We envision a world where a coach's success is determined by their expertise, not their marketing budget.

Founder-Led Strategy, Expert-Executed Results

Copywriting

Direct founder strategy and oversight

Design

The skill of a multidisciplinary expert team

Development

One point of accountability — me

Start With a Free, Personalized Funnel Audit

Choose from 6 audits designed specifically for coaches & consultants. We’ll personally analyze your funnel and send you a custom report within 48 hours.

Meta Ads Leak Audit

Find where your ad spend is leaking money.

Landing Page Conversion Audit

Stop visitors from bouncing before they book.

Email Sequence Dead Zone Audit

Turn silent subscribers into booked calls.

Sales Process Leak Audit

Plug gaps between “interested” and “paid”.

Website Authority Audit

Build instant trust (and keep it).

Offer & Pricing Validation Audit

Position your package to sell itself.

Every audit is done manually by our team — not AI.

Our Guiding Principles

Strategic Partners, Not "Yes Men"

We’ll challenge your thinking to achieve the best results.

Systems Over Tactics

No trends or hacks — just durable, psychology-based systems.

Transparency by Default

You’ll always know what we’re doing and why. No black boxes.

Quality Over Quantity

We limit clients to deliver exceptional results every time.

Let's Build Your Vision. Together.

If my story and our mission resonate with you, the next step is simple — let’s talk.

I personally lead every strategy session because your foundation is too important to delegate.

"The strategy session alone was worth more than any course I've bought. Yeasir pinpointed problems I didn't even know I had."
— Sarah M., Business Coach

45-minute complimentary call. 100% value. Zero sales pressure.